
Basement Coatings in Chicago
Finishing your basement in Chicagoland and want to create a livable aesthetic while also using a practical flooring choice? Have water infiltration issues that prevent you from using traditional flooring options like carpet or hardwood? Polyurea basement floor coatings from White Rabbit are a great option for Chicago area homeowners.
Basement floor coatings from White Rabbit can provide protection, beauty, and durability that no other flooring options can provide in harsh basement environments. A decorative basement floor coating option from White Rabbit means you can create a beautiful living space in your basement without worrying about the potential for moldy carpet, warped hardwood flooring, or tiles that don’t adhere well to concrete flooring.
Why Coat Your Basement Floors?
Basement coatings are an ideal way to protect your concrete from stains, degradation, and damage while providing an insulating seal to ward off dampness that plagues many basements. Basement concrete floor coatings are very low maintenance, easy to clean, and can provide a lifetime of beauty and protection for an affordable price.
Diverse Design Options
Whether you want a simple, functional basement floor coating or a decorative product that will be the envy of your friends and family, White Rabbit can help. From simple, single color basement floor coatings to a decorative metallic look, to a tinted concrete aesthetic, our basement floor sealing company has design choices that fit any need.
With many color and flake combination options, White Rabbit can make your basement floors match any look you desire.
Our Basement Floor Coating Process
White Rabbit takes the integrity of your floors—and our product—seriously. We know that the foundation of every quality floor coating project is in the prep work. Where many companies skip corners, White Rabbit goes the extra mile to ensure that you have the ideal surface to which our floor coatings will adhere.
For every project, we begin by grinding the existing surface with diamond embedded blades—exposing a fresh surface and opening the pores of your concrete. This allows the floor coating to wick into the surface, providing better adhesion and ultimately, a longer lasting floor. Floor preparation is crucial to the proper installation of the floor coating system.
After a proper profile has been achieved through grinding the floor, we will ensure that all holes, divots, and uneven areas are filled, leaving you with a smooth, level surface.
Next, our floor coatings are applied and thoroughly checked for a smooth, even finish. Once the coatings have cured, we will apply a topcoat for added protection. The topcoat provides the ultimate protection against stains and normal wear and tear. A topcoat will also make cleaning the floor a breeze unlike other products on the market. Think of the topcoat like a clear coat for your car. The automotive industry doesn’t manufacture cars without a clear coat, do they?
Since we use a commercial-grade polyurea coating, your floors can be ready for foot traffic in as little as 6-8 hours!

Polyurea Facts
White Rabbit | Epoxy | |
Durability | 4x Stronger | |
Flexibility | 98% more | |
Vehicle Traffic | 24 hours | 3 days |
Installation | 1 day | 2-3 days |
Scratch Resistant | 3x more | |
UV stable | yes | no |
Odor | no | yes |
Wooden Step Application | yes | no |
Warranty for Gloss | lifetime | 0 |
Year-round Installation | yes | no |
WHY CHOOSE WHITE RABBIT?
- Owner Operated / Not a Franchise — When you choose us to be your Chicagoland basement flooring company, you can be sure we’ll be there for you every step of the way.
- Industrial Strength Product — We provide you with the highest-quality polyurea coatings found anywhere in the industry. They’re stronger and more resilient than anything you’d find at your local home improvement store.
- Lifetime Warranty — All the interior residential floor coatings we offer are backed by a lifetime warranty. When they are applied correctly, however, our polyurea coatings are virtually indestructible under typical wear and tear.
- VOC-Free — Other coating products can create a harmful and unpleasant smell throughout your home or business. Our coatings, on the other hand, emit no harmful VOCs..
- 100% Satisfaction Guarantee — No other basement floor coating company stands behind its work the way we do. We work until you are completely satisfied with your new flooring, and we have the high ratings on Google, Angi , Yelp, HomeAdvisor, and the BBB to prove it.
- Honest, No-Pressure Approach — We’re not here to make a quick buck and leave you stuck. When we give you our word, we mean it. We’re confident our high-quality products and services will sell themselves.
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WHY CHOOSE WHITE RABBIT?
When you work with us, you’ll get much more than industrial-strength garage organization and floor coating products that will stand up to heavy use. You also benefit from our lifetime warranty and 100% satisfaction guarantee. If you’re not completely satisfied with our work, you can count on us to do what it takes to make it right. Because we’re owner-operated, you can be sure we will treat you and your property with respect. Our honest, no-hassle approach means we will work with you to find the solution that is right for you and your needs.
SCHEDULE A FREE CONSULTATION TODAY
White Rabbit has been helping Chicagoland and Milwaukee area homeowners transform their garages and basements for over 35 years. With tens of thousands of happy customers throughout the region, you can have peace of mind knowing that you are working with one of the area’s most respected home services contractor.
Schedule your no-hassle in-home consultation today and see what the White Rabbit magic is all about!